STARTER PACK
$75k excluding GST

• End to end management and delivery
• Strategy, Briefing & Creative
• Pre-Testing / Focus Group
• 3 creative concepts & scripts
• 2 spots 15 seconds
• Filming and editing
• Royalty Free Music
  
• TV Clearance
• * Tailored media buy to ensure reach and frequency
• On-air 8 weeks from Brief
  

STANDARD PACK
$150k excluding GST

• End to end management and delivery
• Strategy, Briefing & Creative
• 3 creative concepts & scripts for each TVC, 9 scripts in total
• Pre-Testing / Focus Group
• 2 spots 15 seconds + 1 spot 30 seconds = 2 products variants / 2 brand messages
  
• Royalty Free Music
• TV Clearance
  
• * Tailored media buy to ensure reach and frequency
• On-air 8 weeks from Brief
  

PREMIUM PACK
$200k excluding GST

• End to end management and delivery
• Strategy, Briefing & Creative
• 3 creative concepts & scripts for each TVC, 9 scripts in total
• Pre-Testing / Focus Group
• Pre & post-campaign impact and awareness measures
• 2 spots 15 seconds + 1 spot 30 seconds = 2 products variants / 2 brand messages
• Filming and editing
• Original composed music score
  
• TV Clearance
• * Tailored media buy to ensure reach and frequency
• On-air 8 weeks from Brief

TV+ PACK
$250k excluding GST

• End to end management and delivery
• Strategy, Briefing & Creative
• 3 creative concepts & scripts for each TVC, 9 scripts in total
• Pre-Testing / Focus Group
• Pre & post-campaign impact and awareness measures
• 2 spots 15 seconds + 1 spot 30 seconds = 2 products variants / 2 brand messages
• 1 « Social Media » movie (between 30 seconds to 1 min)
• Filming and editing
• Original composed music score
• TV Clearance
• Social Media Strategy (YouTube, Google Video, Facebook, Twitter…)
• * Tailored media buy to ensure reach and frequency
• On-air 8 weeks from Brief

We also offer EXTRAS:

1) Boost your TV ad with a CELEBRITY

2) TVC « Behind the scene » made using stills or video

3) PR Strategy

4) Print ads (with the « As Seen on TV » label) + Media Planning & Buying

5) Social Media Strategy

6) Creation of an event / promotional website to launch the Social Media Strategy and general campaign


* If you are being offered a set amount of spots for your budget or a minimum amount you are not buying TV properly. Why?
There are at least 14 different markets in Australia. One size does not fit all. Each has a different reach and frequency, each has a different price.
Beware the person selling you a minimum spot number – you are part of a media bulk buy. At TVLowCost you get your own buy dependant on your own product and its TV needs.